Welcome to the new website version of our seven-year old online Business Directory and improved online magazine. We are growing this new, improved site of our online services one step at a time and it is exciting and exhilerating!  We thank our readers for inspiring us to change, and helping us to continue to grow. We have something for everyone of every walk of life here at Altro Perspectives:

"From the St Marks Bell Tower in Italy, to the Bell Tower in Mainstrasse Village, Covington, Ky”; “from Kings Island’s Eiffel Tower in Cincinnati’s amusement park to the regal Eiffel Tower in Paris, France”, we are here at the right time, at the top of our game, as the Kings and Queens of modern revolution, but also as those who serve others, helping readers connect with new and important info – including the funny, lighter fare too.  Laughter is good medicine and gets us all through our days better.  We are intent on illustrating as well as influencing culture and subculture, proving the world smaller and more accessible than ever, via the wondrous connecting of the world wide web!

From the Golden Gate Bridge to the Venice Rialto Bridge, we do all we can to bridge the gap between local and international, young and old, black and white, classic and modern, alternative and retro - honoring history and blazing new trails for the future as we aim to serve, amuse, enlighten and expand the consciousness as well as the world wide web itself.  By embracing various, diverse, and deeper, multi-colored perspectives, we keep our focus by keeping it all in perspective!

Alternative & Retro, Classic & Modern – Where media aims higher for the truth and honors duality; where new meets old in a balanced perspective!

Altro is a new hybrid word our editor, Kaitlyn Karol, coined back in 1999 when she published her first newsletter on alternative music and alternative health.  The prefix ‘alt’ meaning of course, 'alternative', or what is innovative, fresh, original, cutting-edge.  The suffix of the word, ‘tro’ relates to all that is nostalgic, historical, traditional or ‘old school.’ 

There are some things left in the world that need to be honored for their heritage and even many young people see this to be true.  Take the dating game for example.  We live now in a sped-up, desperate time where romance and chivalry is more dead than alive.  In short, we have lost our focus on many levels, distracted by fame instead of craft, detoured by settling for mediocrity instead of celebrating a higher standard.  But when the focus on quality is revitalized, we can return to the more familiar ways, the ‘old-fashioned’ ways of courting one another (whether this be in personal or professional relationships).  Women do long for roses and respect and men do wish to pursue and not be chased.  We’ve lost touch with this wiser perspective all around us and it's time to change that.

On another front, education has been collapsing in America for many years now, and in that unfortunate reality, we need to return to our older-school ways of teaching too, where mediocre teachers are no longer rewarded with tenure and where we can be proud of our next generation of innovators and inventors.  So, yes, in these and other examples, ‘retro’ views and standards of living need to be upheld again.

Let us consider our transformational times in this new and young millennium: There is the organic farmer who wants the freedom to sell raw and pure food, the metaphysical healers who want a chance to show us a different spiritual path, and then there is the holistic health practitioner who promotes healing from old traditional remedies your Grandmother used, so although it may be sold as ‘new age’, it is an older tradition being rebirthed and repackaged with today's unique improvements (how great for us grandchildren now!). Then we have the avant-garde artist or the ingenuous creator like Steve Jobs, who moves along the pioneering fields of birthing brand new life into our lives – and in this, we also need to honor what is fresh, daring and progressive.

From the romantic to the realistic, from the fancy and complex to the plain and simple, from the ridiculous to the sublime, we see BOTH sides of the coin, and what has crossed and what is getting ready to cross that bridge between and before us. 

As visionaries who see particles of the future unfolding and as historians who respect our teachers and mentors – we pay homage to what has come before us, so we can turn a new corner after crossing these strong and sometimes shaky bridges.  Unlike most media today that reports worthless and brainless gossip, that fosters fear and loses sight of proper journalistic objectivity and integrity, offering only biased one-sided perspectives, we are quite a bit different! While it is great to keep our humor in the midst of drama and controversy, it is also best to not swing too far to polemic extremes of all-left or all-right views. 

It is therefore, better to honor the duality concept and offer a balanced perspective – that LOST middle gray zone where the truth really resides, revealing the full perspective, not just one biased view from one radical side.  It is alright to fear the unknown, but mystery is part of life's magic and courage is our beacon in the perfect storms of today’s multi-cultural perspectives.